Whether it’s a PIM (Personal Information Manager) like a Blackberry or the Palm Treo, an impossibly thin cell phone like the RAZR or SLVR, a wireless broadband card or a handheld PC such as Microsoft’s ultra-mobile PC Origami, one thing is certain –– they are all the latest “must-have mobile devices” for the productivity-minded managerial set.

Online publisher Thomas, Townsend & Kent (TTK) is now offering a new list of prospects that are currently in the market to buy mobile devices.

The number of names in the “Mobile Device Intenders” list is more than 210,000. Pricing for list rental of this file is $125/M, plus $10/M for geo-demographic and behavioral selects.

This list of highly-qualified prospects is comprised of subscribers to two of TTK’s popular e-magazines, Home Electronics Journal and Productivity Journal. Purchase intent data is collected when readers subscribe and complete surveys regularly sent to the reader base.

This self-reported data is then recorded in TTK’s Affluent American’s Database and available for both postal and e-mail list rental. The “Mobile Device Intenders” list skews male and is predominantly upscale, with an average household income of more than $110,000 per year. This list is ideal for offers related to mobile devices, as well as other consumer electronics, including laptops, computers, software, flat-panel TVs, digital cameras, iPods, home entertainment systems and many more.


Home Electronics Journal
Email: 947,698
Postal: 460,073
Pricing: $100/M
Selects: +$10-$15/M

Productivity Journal (B2B)
Email: 255,584
Postal: 61,897
Pricing: $150/M
Selects: +$10-$15/M

Laptop Intenders
Email: 316,341
Postal: 125,830
Pricing: $125/M
Selects: +$10-$15/M

NEXT MONTH

Upscale Cruise Enthusiasts
Email: 1,247,734
Postal: 422,295
Pricing: $100/M
Selects: +$10-$15/M

*Please call 312-650-7776
for complete listing.



Kay Sheridan
Phone: 312-650-7776
Fax: 312-650-7771
E-mail: kay@thomastownsendandkent.com

350 North Orleans · Suite 950 · Chicago, IL 60654
www.thomastownsendandkent.com